About CEREBRUM

Insight to Impact

The Next Level for Socioeconomic Progress

CEREBRUM will supercharge our Membina dan Membela mission forward in a VUCA* world, catalysing exponential growth for the future.

Driving Action Through Collaboration

CEREBRUM will supercharge our Membina dan Membela mission forward in a VUCA* world, catalysing exponential growth for the future.

Shaping the Future with Insights

CEREBRUM focuses on enhancing lives through people-driven initiatives, promoting sustainability, and ensuring shared prosperity by addressing social, cultural, and economic needs.

Empowering Communities for Tomorrow

CEREBRUM focuses on enhancing lives through people-driven initiatives, promoting sustainability, and ensuring shared prosperity by addressing social, cultural, and economic needs.

Driving Exponential Growth

with Intellectual Capital

CEREBRUM is a think-and-do tank and a future-building platform. The vision is to nurture innovative solutions and drive impactful change through research, insights, and cross-disciplinary collaboration. This is all to serve a singular purpose: accelerate progress in Johor, Malaysia and beyond.

Transforming Insight to Impact

CEREBRUM leads collaborations between key stakeholders to generate insights and transform them into action that results in real impact.

Thought Leader

We generate insights and translate them into actionable blueprints for progress. 

Network Weaver

We facilitate meaningful exchange to incubate strategic ideas and innovative solutions.. 

Action Driver

We steer working teams to convert collective action into tangible outcomes.

A catalytic partner in Johor’s aspirations

CEREBRUM drives research, innovation, and public discourse to achieve Johor’s goals.

Shared PROSPERITY

Supporting the state's goal of socioeconomic growth across communities by influencing policies, spurring business innovation, and leading strategic collaborations.

Thriving COMMUNITY

Catalysing collective action via people-centric programmes that push for higher standards of living and wellness for Johoreans, Malaysians and beyond. 

Advocating SUSTAINABILITY

Cultivating synergistic partnerships that build a thriving tomorrow, focusing on liveable environments, responsible business practices, and happiness for all.